Digital Marketing Specialist

Full-time

Boca Pro

Job Description

  • Proven work experience as an Email marketing manager or Digital marketing specialist
  • Hands on experience with HTML and content management systems
  • Proficiency in marketing automation technology
  • Knowledge of SEO/SEM and Google Analytics
  • Familiarity with analytical and database tools
  • Excellent written communication and copywriting skills
  • Strong project management skills
  • An ability to work under tight deadlines
  • BSc degree in Marketing or relevant field

Job Requirements

Required Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • 3+ years of experience in digital marketing with proven track record
  • Demonstrated success in lead generation and customer acquisition
  • Proficiency in Google Ads, Facebook Business Manager, LinkedIn Campaign Manager
  • Experience with Google Analytics, Google Tag Manager, and other analytics tools
  • Knowledge of SEO best practices and tools (SEMrush, Ahrefs, Moz)
  • Experience with email marketing platforms (Mailchimp, HubSpot, etc.)
  • Familiarity with marketing automation tools and CRM systems
  • Basic understanding of HTML, CSS, and web development concepts
  • Strong analytical and problem-solving abilities
  • Excellent written and verbal communication skills
  • Creative thinking and ability to develop innovative marketing strategies
  • Strong project management and organizational skills
  • Ability to work in a fast-paced environment and meet deadlines
  • Team player with strong leadership capabilities

Preferred Qualifications

  • Certifications in Google Ads, Facebook Blueprint, or HubSpot
  • Experience with marketing automation platforms
  • Knowledge of emerging digital marketing trends and technologies
  • Experience with video marketing and content creation tools
Vacancy posted 26 days ago
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