Consumer Experience Acquisition & Retention Manager
JT International S.A.
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.
To make a difference with us, all you need to do is bring your human best.
What will your story be? Apply now!
Learn more: jti.com
Please, apply by 28.05.2025
Consumer Experience Acquisition & Retention Manager
About the position:
As the Consumer Experience Acquisition & Retention Manager in the Marketing department, you will be responsible for co-designing & excuting the activations strategy and to develop consumer mechanic programs that meet the established brand objectives.
Main areas of responsibility:
- Supporting the development of omnichannel brand activation programs in line with brand strategy & objectives
- Design of promotions and mechanics for direct consumer engagement in stores & other touchpooints (such as HoReCa, events..etc.)
- Collect and analyze programs' data and provide optimization recommendations
- Support in managing brand ambassadors & product experts communities, including onboarding, training and constant feedback exchange (both ways)
- Close collaboration with other functions to ensure all development programs are in line with budget & brand objectives
- Manage multiple projects simultaneously in a fast-paced environment, ensuring timely and effective execution
- Apply commercial acumen to support strategic decision-making and drive business impact
- Oversee budget planning and control to ensure delivery of objectives on time and within scope
Requirements:
- Degree in Marketing, Business, or related field, together with 3–5 years in premium brand marketing (FMCG, Automotive, or Real Estate preferred)
- Skilled in branding tools, marketing platforms, analytics & MS Office. CRM knowledge is an asset
- Strong leadership, communication, and project management skills
- Proven experience in 360° marketing strategy within FMCG, automotive or premium real estate
- Strong analytical skills to evaluate options and support business decisions
- Strategic thinking with solid understanding of data and numbers
- Efficiency-focused, simplifies processes and eliminates redundancies
- Skilled in structured problem solving and change management
What to expect:
Expect wellbeing initiatives, flexible work arrangements, growth opportunities, and excellent benefits, including a unique family leave policy. For more details on local policies, speak with the Talent Advisor.
Are you ready to join us? Build your success story at JTI. Apply now!
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.
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