Marketing Associate
Full-time
Proserve For Electromech...
Job Description
- Collaborate with product management and engineering teams to understand and communicate product features and benefits.
- Conduct market research and analyze customer data to identify trends and opportunities.
- Develop and implement marketing strategies that align with overall business objectives.
- Create Technical Marketing Materials (brochures, presentations, and product specs) that effectively communicate technical information to a non-technical audience.
- Assist in developing promotional campaigns, product launches, and marketing communications.
- Monitor and report on the performance of marketing campaigns and adjust strategies as necessary.
- Work closely with sales teams to provide marketing support and develop sales tools.
- Stay updated on industry trends and competitor activities to inform marketing strategies.
- Prepare regular sales forecasting reports.
- Create reports on marketing and sales metrics, like conversion rates
Job Requirements
- Solid technical background in MV & LV switchgear and transformers (Market and ABB/SE portfolio) is a plus.
- Bachelor's degree in Marketing, Engineering, Business, or a related field.
- Knowledge of marketing digital tools and techniques
- Experience with SEO/SEM campaigns
- Solid computer skills, including MS Excel, web analytics and Google Adwords
- Excellent communication and presentation skills.
- Proficient in data analysis and market research.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
- Familiarity with digital marketing tools and analytics platforms is a plus.
Vacancy posted a month ago
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