Business Assistant (Sales & Marketing Support)

Role Summary

The Business Assistant serves as a proactive partner to the founder, ensuring the seamless execution of business development, marketing, and administrative workflows. This mid-level, part-time role focuses on scaling outreach efforts and maintaining operational momentum within a small, agile professional services environment. Success is measured by the reliability of prospect follow-ups, the accuracy of meeting coordination, and the consistent execution of marketing tasks.

Work Setup & Collaboration

• Remote-first structure with in-person meetings in Cairo approximately twice weekly.
• High degree of autonomy ; requires disciplined self-management and proactive organization skills.
• Emphasis on asynchronous communication and digital documentation to maintain continuity between in-person sessions.

What You'll Do

• Research business opportunities and potential partners based on defined target profiles and founder guidance.
• Execute outbound outreach and manage rigorous follow-up schedules to maintain a healthy pipeline.
• Track action items from meetings and ensure all agreed-upon next steps are documented and initiated.
• Support marketing activities by updating social media channels using provided digital tools and brand guidelines.
• Maintain lead databases or trackers to ensure no prospect or partner communication is dropped.
• Collaborate on process improvements to streamline how outreach and marketing tasks are performed.

Required Qualifications

• 2+ years of experience in administrative support, sales coordination, or business operations.
• Bilingual fluency in Arabic and English with high proficiency in professional business writing for both.
• Strong digital literacy ; comfortable adopting new AI tools and productivity software quickly.
• Proven organizational skills with the ability to manage multiple priorities without constant supervision.
• Reliable follow-through ; a track record of "closing the loop" on long-term tasks and projects.
• Clear written communication skills tailored for effective remote and async collaboration.

Nice to Have

• Prior experience in a Business Services environment.
• Familiarity with CRM platforms or project management tools (e.g., Trello, Notion, Clickup).
• Basic understanding of social media scheduling management.

About the Team/Environment

IDEANEST is a lean, high-velocity professional services firm where agility and execution are paramount. The environment is characterized by a "test and learn" mentality, leveraging modern AI tools to maintain a high output with a small team. You will work in a high-trust, low-bureaucracy setting where quality, reliability, and proactive problem-solving are the primary benchmarks.